Esri is a global leader in Geographic Information System (GIS) software, spatial analytics, and mapping. Founded in 1969, it provides the ArcGIS platform, which is used by governments, businesses, and scientific institutions to manage and analyze geographic data.
Brand Authority Index (BAI): 94/100
Archetype: Challenger
Category: Software
Last analyzed: April 11, 2026
Founded: 1969
Headquarters: Redlands, California, USA