Formagrid (Airtable)

What is Formagrid (Airtable)?

Formagrid (Airtable) is a company within the Software category. Formagrid Inc., doing business as Airtable, is an American technology company that developed a cloud-based collaborative service. It functions as a hybrid between a spreadsheet and a database, allowing users to create custom applications without writing code.

When was Formagrid (Airtable) founded and where is it based?

Formagrid (Airtable) was founded in 2012 and is headquartered in San Francisco, CA.

What is Formagrid (Airtable)'s Brand Authority Index tier?

Formagrid (Airtable) is rated Leader on the Optimly Brand Authority Index, a measure of how well AI models can accurately describe the brand. The exact score is locked for unclaimed profiles.

How accurately do AI models describe Formagrid (Airtable)?

AI narrative accuracy for Formagrid (Airtable) is Strong. Significant factual deltas detected.

How do AI models position Formagrid (Airtable) competitively?

AI models classify Formagrid (Airtable) as a Challenger. AI names competitors first.

How visible is Formagrid (Airtable) in buyer-intent AI queries?

Formagrid (Airtable) appeared in 7 of 8 sampled buyer-intent queries (88%). Formagrid is highly discoverable through its product name (Airtable), but has a significant gap in 'branded' search for Formagrid itself, which usually triggers corporate rather than product-oriented AI summaries.

What do AI models currently say about Formagrid (Airtable)?

AI provides a clear link between Formagrid and Airtable, but descriptions are often heavily skewed toward product features rather than corporate governance. It reliably identifies the company as a leader in the low-code space but may lack details on non-Airtable related Formagrid activities. Key gap: The gap between the 'Formagrid' corporate identity (used for legal and financial matters) and the 'Airtable' product brand (used for all customer-facing interactions).

How many facts about Formagrid (Airtable) are well-documented vs need fixing vs retrieval-dependent?

Of 5 key facts verified about Formagrid (Airtable), 4 are well-documented (likely accurate across AI models), 1 have limited sourcing, and 0 are retrieval-dependent and may be inaccurate without live search.

What is Formagrid (Airtable)'s biggest AI narrative vulnerability?

AI may struggle to differentiate between Formagrid's corporate activities (like legal filings or acquisitions) and Airtable's product updates.

What does Formagrid (Airtable) offer?

Formagrid (Airtable)'s core products are Airtable, Airtable AI, Interface Designer.

How is Formagrid (Airtable) priced?

Formagrid (Airtable) uses Freemium / Subscription.

Who does Formagrid (Airtable) target?

Formagrid (Airtable) serves Marketing, Operations, Product Management, Creative Agencies, Enterprise IT.

What differentiates Formagrid (Airtable) from competitors?

Formagrid (Airtable) Airtable combines the visual simplicity of a spreadsheet with the power of a relational database, tailored for non-technical business users.

Verified from Formagrid (Airtable) website

Founded: 2012

Headquarters: San Francisco, CA