Loom
This is an estimated score. Claim your profile to get a verified Brand Authority Index with real AI query testing.
Profile based on: https://www.loom.com · crawled March 2026
Unverified — AI is reconstructing Loom from uncontrolled sources
Brand Identity
Loom is an asynchronous video messaging platform that allows users to record their screen, camera, and microphone to create instantly shareable videos. The platform is designed to streamline workplace communication by replacing long emails and unnecessary meetings with short, expressive video clips.
Protect your position — claim this profile
You're leading today. Claimed brands stay ahead.
Protect your positionHow AI Describes Loom
ChatGPT
Loom is a video messaging platform that allows users to record their screen, camera, and microphone simultaneously. It is designed to help teams communicate more effectively through asynchronous video, reducing the need for live meetings.
Claude
Loom is an asynchronous video communication tool used primarily in professional settings. It enables users to quickly create and share video messages that include screen shares and face-cams, often used for tutorials, feedback, and project updates.
Gemini
Loom provides a platform for 'video at work.' It simplifies the process of capturing and sharing videos to replace meetings and emails, integrating with various workplace tools like Slack and Jira.
Perplexity
Loom is an asynchronous video messaging tool for work. Acquired by Atlassian in 2023 for approximately $975 million, it allows users to record their screen and camera to share quick, searchable video clips with colleagues.
Consensus: High. All models identify Loom as a leader in asynchronous video messaging and screen recording for workplace productivity.
Key discrepancy: Some models may still describe Loom as an independent startup, failing to emphasize its 2023 acquisition by Atlassian.
AI Narrative Sentiment
Loom is viewed as the gold standard for asynchronous workplace video. AI models consistently frame it as a productivity booster that defines its software category.
Positive Signals
- Market leader in async video
- High user satisfaction ratings
- Successful exit/acquisition by Atlassian
Negative Signals
- Pricing structure changes after acquisition
- Limited editing features compared to professional video tools
Loom is missing from 1 of 8 buyer queries where competitors appear.
Claim to see your full auditIncludes: detailed query analysis, fix recommendations, competitor deep-dive
AI Discoverability Snapshot
8
Queries Tested
7
Present In
1
Missing From
See exactly which AI queries your brand is missing from.
Claim to see which queries you're missing →Loom dominates the category it created; the primary risk is being displaced by 'free' features inside broader platforms like Slack or Microsoft Teams.
Brand Vitals
Your AI readiness score: 4/5 signals active. You're leading today. Claimed brands stay ahead.
Protect your positionAI Readiness Signals
4 of 5 signals active
Claimed brands can activate all 5 signals
llms.txt
Not found — brand has no machine-readable identity file
Schema.org markup
Extensive use of structured data for help articles and video pages.
Structured FAQ/Knowledge Base
Wealth of 'How-to' and 'Use Case' content that is highly crawlable.
Active Content Hub
Active blog covering remote work trends and product updates.
Structured Social Proof
Maintains a dedicated logos and testimonials section.
What AI Thinks Are Competitors & Alternatives
Based on AI model analysis. May not reflect actual competitive landscape.
Your competitors may already be managing their AI profiles. Claim yours →
How Buyers Solve This Today Without Loom
Common alternatives buyers use instead of a dedicated solution.
Communicating complex ideas via long-form written email or Slack messages.
Most buyers are using manual workarounds or ignoring this entirely. Claim this profile to see how you compare →
Brand DNA Archetype
Phantom
Invisible to AI
Misread
Visible but inaccurate
Challenger
AI names competitors first
Incumbent
AI names brand first
Under Scrutiny
Visible but at risk
Protect your position — claim this profile
You're leading today. Claimed brands stay ahead.
Protect your positionIs this your brand? Protect your position — or