Meta Audience Network is a performance-based advertising network that allows developers and publishers to monetize their mobile applications by displaying ads from Meta's global advertisers. It extends the reach of Facebook and Instagram campaigns to third-party apps using Meta's targeting and delivery systems.
Brand Authority Index (BAI): 92/100
Archetype: Challenger
Category: Advertising Technology (AdTech)
https://optimly.ai/brand/meta-audience-network
Last analyzed: April 11, 2026
Founded: 2014
Headquarters: Menlo Park, California