Ocado
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Overview
Tagline Brand's website · 2026-10-04
A unique combination of 'Unbeatable Choice' (vast product range including M&S, own brand, and independents), 'Unrivalled Service' (99% perfect orders, thoughtful features like kitchen table deliveries, one-hour windows, rapid delivery), and 'Reassuringly Good Value' (Price Promise).
Description Brand's website · 2026-10-04
Ocado is the UK's online supermarket, striving to be the world's leading online grocer. They focus on delivering a vast selection of products, exceptional service with high order accuracy, and competitive value through price matching and own-brand offerings.
Offerings
Core capabilities Brand's website · 2026-10-04
- Online grocery delivery service
- M&S food products
- Ocado own brand
- independent brand products (Ocado Roots)
- home and lifestyle products
- health and beauty items.
Pricing Brand's website · 2026-10-04
Retail pricing for groceries, enhanced by the 'Ocado Price Promise' (price matching against tesco.com for over 10,000 products) and value offered through its Ocado Own Brand range.
Audience
Target industry Brand's website · 2026-10-04
UK consumers, online grocery shoppers, individuals seeking convenience, broad product choice, high service quality, and competitive value.
Landscape
Competitors Brand's website · 2026-10-04
- Tesco
- Sainsbury's
- Asda
- Waitrose
- Amazon Fresh
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Claim Ocado — free →Page last updated 2026-10-17.