Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. This Business Profile tracks the Brand Authority Index and supporting AI visibility evidence. Last analyzed August 23, 2026.
On Holding AG (On Running) is athletic Footwear & Apparel.
On Holding AG (On Running) was founded in 2010 and is headquartered in Zurich, Switzerland.
Buyers evaluating On Holding AG (On Running) typically ask AI models about "best running shoes for marathon training", "Swiss engineered sneakers", "cushioned running shoes with pods", and 4 similar queries.
On Holding AG (On Running)'s core products are Performance running shoes, tennis footwear, technical athletic apparel, lifestyle sneakers..
On Holding AG (On Running) uses Premium (generally $130 - $300+).
On Holding AG (On Running) serves Serious runners, tennis players, premium lifestyle consumers, and affluent urban professionals..
On Holding AG (On Running) The proprietary CloudTec technology provides a 'cushioned landing and explosive takeoff' through visible hollow pod elements.
Official website: https://on.com/
Last analyzed: August 23, 2026
This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.
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