Opower (Oracle)

What is Opower (Oracle)?

Opower (Oracle) is a company within the Enterprise Software category. Opower is a cloud-based software platform for the utility industry that uses behavioral science to help consumers reduce energy consumption. Now part of Oracle, it provides utilities with customer engagement tools, home energy reports, and demand response solutions.

When was Opower (Oracle) founded and where is it based?

Opower (Oracle) was founded in 2007 and is headquartered in Arlington, VA (Business Unit HQ).

Is Opower (Oracle) part of a parent company?

Opower (Oracle) is part of Oracle.

What is Opower (Oracle)'s Brand Authority Index tier?

Opower (Oracle) is rated Leader on the Optimly Brand Authority Index, a measure of how well AI models can accurately describe the brand. The exact score is locked for unclaimed profiles.

How accurately do AI models describe Opower (Oracle)?

AI narrative accuracy for Opower (Oracle) is Moderate. Significant factual deltas detected. Inconsistent representation across models.

How do AI models position Opower (Oracle) competitively?

AI models classify Opower (Oracle) as a Challenger. AI names competitors first.

How visible is Opower (Oracle) in buyer-intent AI queries?

Opower (Oracle) appeared in 6 of 8 sampled buyer-intent queries (75%). The brand dominates queries related to 'behavioral energy efficiency,' but loses visibility on 'utility decarbonization software' to newer startups like Uplight.

What do AI models currently say about Opower (Oracle)?

AI reliably identifies the brand's heritage in behavioral science and its 2016 acquisition. However, it often struggles to distinguish between the legacy Opower products and the modern Oracle Energy and Water cloud services. Key gap: The primary gap is the transition from Opower as a standalone brand to its integration within the 'Oracle Energy and Water' suite, with some models failing to reflect the current unified product naming.

How many facts about Opower (Oracle) are well-documented vs need fixing vs retrieval-dependent?

Of 5 key facts verified about Opower (Oracle), 3 are well-documented (likely accurate across AI models), 2 have limited sourcing, and 0 are retrieval-dependent and may be inaccurate without live search.

What is Opower (Oracle)'s biggest AI narrative vulnerability?

The current specific standalone product roadmap vs. integrated Oracle Utilities features is poorly documented in open-web training data.

What problems does Opower (Oracle) solve for buyers?

Buyers turn to Opower (Oracle) for Internal IT Development: Utility companies using internal IT teams to build custom data portals and billing inserts., Traditional Billing Process: Continuing to send traditional paper bills without behavioral insights or energy-saving tips., among 2 documented problem areas.

What questions do buyers ask AI about Opower (Oracle)?

Buyers evaluating Opower (Oracle) typically ask AI models about "behavioral energy efficiency software utility", "utility home energy reports provider", "AI for utility customer engagement", and 3 similar queries.

Who are Opower (Oracle)'s main competitors?

Opower (Oracle)'s main competitors are Bidgely. According to AI models, these are the brands most frequently named alongside Opower (Oracle) in buyer-intent queries.

What does Opower (Oracle) offer?

Opower (Oracle)'s core products are Home Energy Reports, Behavioral Demand Response, Opower Decarbonization, Total Energy Engagement..

How is Opower (Oracle) priced?

Opower (Oracle) uses Enterprise/Custom.

Who does Opower (Oracle) target?

Opower (Oracle) serves Electric, Gas, and Water Utilities worldwide..

What differentiates Opower (Oracle) from competitors?

Opower (Oracle) Combines large-scale behavioral science data with Oracle's enterprise-grade cloud security and utility meter data management.

Verified from Opower (Oracle) website

Founded: 2007 (Acquired 2016)

Headquarters: Arlington, VA (Oracle HQ: Austin, TX)

Competitors

• Bidgely

Also Referenced By

• Dropcountr
• Bidgelyicon

Problems this brand solves

• Internal IT Development: Utility companies using internal IT teams to build custom data portals and billing inserts.
• Traditional Billing Process: Continuing to send traditional paper bills without behavioral insights or energy-saving tips.

Buyers search for

• behavioral energy efficiency software utility
• utility home energy reports provider
• AI for utility customer engagement
• utility decarbonization planning platform
• Oracle Opower features
• Generic BI Tools: General-purpose data visualization tools like Tableau or PowerBI used to analyze meter data.