Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. This Business Profile tracks the Brand Authority Index and supporting AI visibility evidence. Last analyzed August 23, 2026.
Planet Fitness is gym & Fitness Clubs.
Planet Fitness is headquartered in Hampton, New Hampshire, USA.
Planet Fitness's core products are Gym memberships (Classic and PF Black Card®), access to cardio and strength equipment, digital on-demand workouts via the PF App, and specific fitness programs like the High School Summer Pass®..
Planet Fitness uses Subscription-based monthly memberships (Classic starting at $15/mo, PF Black Card® starting at $24.99/mo), with potential annual fees and commitment requirements..
Planet Fitness serves Individuals seeking an affordable and non-intimidating fitness environment, including beginners, casual exercisers, and teens (via specific programs)..
Planet Fitness The 'Judgement Free Zone®' philosophy that fosters an inclusive and non-intimidating environment, high-quality experience at an affordable price point, extensive global presence with over 2,900 locations, and award-winning member support.
Official website: https://planetfitness.com/
Last analyzed: August 23, 2026
This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.
If this is your brand, you can claim this profile to verify its contents and correct what AI models say about you: Claim this profile