Road Scholar

Tagline Brand's website · 2026-11-07

Road Scholar is a not-for-profit educational travel organization offering learning adventures for adults, primarily age 50 and over, in destinations around the world.

Description Brand's website · 2026-11-07

Road Scholar provides educational travel programs and lifelong learning experiences, including thousands of learning adventures across more than 100 countries, online learning programs and lectures, grandparent adventures, and connections to lifelong learning institutes.

Mission Brand's website · 2026-11-07

Encourages adults to live fully through lifelong learning and to turn the world into their classroom.

Website Brand's website · 2026-11-07

https://roadscholar.org

Voice & tone Brand's website · 2026-11-07

Inspirational, welcoming, educational, and supportive.

Founded Brand's website · 2026-11-07

1975; founded as a not-for-profit organization.

Problem solved Brand's website · 2026-11-07

Provides adults with accessible opportunities to combine travel, education, community, and lifelong learning, while also offering travel assistance, insurance coverage, and financial support programs.

Core capabilities Brand's website · 2026-11-07

• Educational travel program design and delivery
• Learning adventures in destinations worldwide
• Travel collections organized by destination, interest, budget, and traveler type
• Online learning programs and lectures
• Grandparent-and-grandchild learning adventures
• Solo traveler support and resources
• Included travel assistance and assurance coverage
• Optional trip protection coverage

Products / SKUs Brand's website · 2026-11-07

• Road Scholar Learning Adventures
• Grandparent Adventures
• Road Scholar At Home Adventures Online programs
• Road Scholar At Home Online Lectures
• Road Scholar Assurance Plan
• Optional Road Scholar Trip Protection Plan
• Road Scholar Institute Network

Pricing Brand's website · 2026-11-07

Program pricing varies. The site features a collection of programs under $1,500. Optional Trip Protection Plan prices vary and are provided at or after enrollment.

Target industry Brand's website · 2026-11-07

Educational travel and adult lifelong learning

Customer base Brand's website · 2026-11-07

Adults age 50 and over, including solo travelers, grandparents traveling with grandchildren, caregivers, and adults interested in lifelong learning. The site reports 6 million participants age 50+ and 30% solo travelers.

Ideal customer profile Brand's website · 2026-11-07

Adults age 50+ seeking educational, socially engaging travel experiences, including solo travelers, grandparents, caregivers, and lifelong learners.

Use cases Brand's website · 2026-11-07

• Educational travel and learning adventures abroad or in the United States
• Traveling solo while participating in a supported group learning experience
• Grandparents and grandchildren learning and traveling together
• Taking online multi-day learning programs or one-hour lectures from home
• Exploring new hobbies and academic or cultural interests
• Participating in local lifelong learning institutes
• Protecting a program investment with included or optional travel coverage
• Seeking financial assistance for a Road Scholar journey

Customer outcomes Brand's website · 2026-11-07

• Access to learning adventures across more than 100 countries
• Opportunities to combine travel with education and cultural exploration
• Learning from home through online programs and lectures
• Opportunities for intergenerational learning and travel
• Support and community for solo travelers and caregivers
• Emergency assistance and selected travel insurance benefits during programs
• Financial assistance toward transformative educational travel for eligible caregivers