Robert Dyas

Tagline Brand's website · 2026-11-07

UK home, garden, DIY and lifestyle retailer operating stores and an online shop.

Description Brand's website · 2026-11-07

Robert Dyas is a retailer offering products for the home and garden, including cleaning solutions, kitchen essentials, DIY products, gardening supplies, home furniture, electricals, laundry and utility products, gifts and seasonal goods. It sells through its website and 93 stores across the South of England, with delivery and Click & Collect services.

Mission Brand's website · 2026-11-07

To provide customers with the best products, service and advice possible, operating as shopkeepers rather than just shops and helping customers with service, advice and support.

Founders & leadership Brand's website · 2026-11-07

Theo Paphitis acquired Robert Dyas in July 2012. The website does not identify other current leadership roles.

Website Brand's website · 2026-11-07

https://robertdyas.co.uk

Voice & tone Brand's website · 2026-11-07

Helpful, practical, accessible and promotional, with an emphasis on product advice, inspiration, value and convenience.

Founded Brand's website · 2026-11-07

1872

Headquarters Brand's website · 2026-11-07

Kindred House, 17 Hartfield Road, Wimbledon, London SW19 3SE

Parent ownership Brand's website · 2026-11-07

Robert Dyas Holdings Limited T/A Robert Dyas; acquired by Theo Paphitis in July 2012.

Problem solved Brand's website · 2026-11-07

Helps customers find practical products and advice for maintaining, improving and furnishing their homes, gardens and everyday lives.

Core capabilities Brand's website · 2026-11-07

• Omnichannel retail through a website and physical stores
• Home, garden, DIY and lifestyle product merchandising
• Free Click & Collect in 15 minutes on eligible products
• Zoom delivery in as little as 25 minutes on eligible products
• Express and standard home delivery
• Customer service, product advice and reviews
• Product recycling facilities for batteries, light bulbs, water filter cartridges and printer cartridges
• Dropship supplier marketplace

Products / SKUs Brand's website · 2026-11-07

• Cleaning and household products
• Kitchenware and cookware
• Kitchen electricals and small appliances
• Home electricals
• DIY tools and security products
• Garden tools, buildings, furniture and BBQs
• Laundry and utility products
• Home furniture

Pricing Brand's website · 2026-11-07

Products are sold at varying prices. Standard delivery starts from £2.95; eligible Click & Collect is free, and some products have free standard delivery.

Target industry Brand's website · 2026-11-07

Retail and e-commerce, focused on home, garden, DIY and lifestyle products.

Customer base Brand's website · 2026-11-07

UK consumers, including shoppers using 93 stores across the South of England and the online store available throughout the UK.

Ideal customer profile Brand's website · 2026-11-07

UK household shoppers looking for practical, innovative and durable products for home improvement, gardening, DIY, cleaning, cooking, storage and everyday living.

Use cases Brand's website · 2026-11-07

• Shopping for home and garden essentials
• Home improvement and DIY projects
• Gardening, outdoor living and garden storage
• Cooking and kitchen equipment purchases
• Cleaning, laundry and household organisation
• Buying home furniture and electrical appliances
• Online ordering with home delivery, Zoom delivery or Click & Collect
• Recycling used batteries, light bulbs, water filter cartridges and printer cartridges

Customer outcomes Brand's website · 2026-11-07

• Access to practical products for the home and garden
• Convenient shopping through stores and online channels
• Fast collection and delivery options
• Product guidance, advice and inspiration
• Access to products from established brands and new start-ups
• Options to shop more ethically through FSC-certified products