Sayprimer
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Overview
Tagline Brand's website · 2026-10-04
Provides significantly higher ad-platform match rates (70-90% on LinkedIn, 40-60% on Meta, 20-45% on Google) for B2B audiences, unlocking traditionally B2C channels for B2B advertising, and offers robust incrementality measurement to prove ad lift.
Description Brand's website · 2026-10-04
Primer unlocks B2C ad channels for B2B marketers with precision targeting and next-gen measurement, helping businesses target their Ideal Customer Profile (ICP) and prove ad effectiveness.
Offerings
Core capabilities Brand's website · 2026-10-04
- B2B ad targeting with enhanced match rates (3-5x better than CSV uploads) across LinkedIn
- Meta
- and DV360
- utilizing Primer's B2B database
- CRM
- and website de-anonymization. Also offers next-gen measurement with website de-anonymization
- holdout groups for lift proof
- and cross-device conversion tracking.
Pricing Brand's website · 2026-10-04
Subscription-based with a free trial option.
Audience
Target industry Brand's website · 2026-10-04
B2B marketers, including Demand Gen Leaders, Growth Marketers, and ABM Teams, seeking to optimize ad spend, expand reach beyond traditional B2B channels, and prove the impact of their advertising efforts.
Landscape
Competitors Brand's website · 2026-10-04
- Clay Ads
- Metadata.io
- Influ2
- Vector
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Claim Sayprimer — free →Page last updated 2026-10-04.