Servus Credit Union
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Overview
Tagline Brand's website · 2026-11-08
Servus Credit Union is Alberta's largest credit union, a member-owned, community-based financial institution offering personal banking, borrowing, investing and financial advice.
Description Brand's website · 2026-11-08
Servus Credit Union is a member-owned, community-based financial institution with roots dating back to 1938. It serves more than 600,000 Albertans with banking products, financial advice and community-focused programs.
Identity
Mission Brand's website · 2026-11-08
Reimagining financial fitness by using humanity and technology to help members' feelings about money be good ones.
Website Brand's website · 2026-11-08
https://servus.ca
Voice & tone Brand's website · 2026-11-08
Caring, friendly, helpful and community-focused.
Founded Brand's website · 2026-11-08
1938
Parent ownership Brand's website · 2026-11-08
Member-owned and community-based; no parent ownership stated.
Offerings
Problem solved Brand's website · 2026-11-08
Helps members manage their money, save, borrow, invest and improve their financial fitness with personalized banking support and advice.
Core capabilities Brand's website · 2026-11-08
- Personal banking
- Savings and chequing accounts
- Personal loans and borrowing
- Investing and Guaranteed Investment Certificates (GICs)
- Credit cards and rewards
- Financial advice and appointments
- Online, phone and branch banking support
- Financial literacy and community engagement
Products / SKUs Brand's website · 2026-11-08
- Savings accounts
- Chequing accounts
- Personal loans
- Guaranteed Investment Certificates (GICs)
- Servus World Elite Mastercard
- Circle Rewards
- Profit Share Program
Audience
Target industry Brand's website · 2026-11-08
Banking and financial services
Customer base Brand's website · 2026-11-08
More than 600,000 Albertans, including Servus members and former connectFirst Credit Union members.
Ideal customer profile Brand's website · 2026-11-08
Individuals and households in Alberta seeking personal banking, borrowing, saving, investing and financial advice; also charitable and not-for-profit organizations.
Use cases Brand's website · 2026-11-08
- Growing savings with GICs
- Managing day-to-day spending and banking
- Borrowing for personal goals
- Planning and investing
- Earning credit card rewards
- Accessing financial advice and member support
- Improving financial literacy and fitness
Customer outcomes Brand's website · 2026-11-08
- Guaranteed returns and 100% deposit protection on eligible GIC offerings
- Opportunities to receive Profit Share Rewards
- Personal loans that help members achieve their goals
- Access to banking support seven days a week
- Improved financial fitness and confidence
- Support for day-to-day financial needs
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Claim Servus Credit Union — free →Page last updated 2026-11-08.