The Athletic -

Unclaimed nytimes.com media-entertainment

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Overview

Tagline Brand's website · 2026-11-06

Sports media subscription from The New York Times Company.

Description Brand's website · 2026-11-06

The Athletic is a sports media product delivered through mobile applications and websites. Consumers can purchase standalone digital access or receive access through the publisher’s digital bundle; print home delivery also includes access.

Identity

Website Brand's website · 2026-11-06

https://www.nytimes.com/athletic/

Parent ownership Brand's website · 2026-11-06

Owned by The New York Times Company.

Offerings

Problem solved Brand's website · 2026-11-06

Provides consumers access to sports media content.

Core capabilities Brand's website · 2026-11-06

  • Sports media delivery through mobile applications and websites
  • Digital subscription access

Products / SKUs Brand's website · 2026-11-06

  • Standalone digital subscription
  • Access through the publisher’s digital bundle

Audience

Target industry Brand's website · 2026-11-06

Sports media

Customer base Brand's website · 2026-11-06

Individual consumers

Ideal customer profile Brand's website · 2026-11-06

Individual consumers seeking sports media access

Use cases Brand's website · 2026-11-06

  • Subscribe directly
  • Subscribe through Apple or Alphabet app stores
  • Access through a digital bundle or print home delivery

Customer outcomes Brand's website · 2026-11-06

Access to sports media through mobile applications and websites

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Page last updated 2026-11-06.