The Pierside

Tagline Brand's website · 2026-11-08

The Pierside is a Santa Monica hotel located steps from the Santa Monica Pier and beach, offering coastal accommodations, dining, rentals, amenities, and event options.

Description Brand's website · 2026-11-08

The Pierside is a downtown Santa Monica hotel at 120 Colorado Avenue, about a six-minute walk from the Santa Monica Pier. The property offers sunlit rooms and suites, an outdoor heated saltwater pool, a 24-hour fitness center, The Board Shop rentals, the ocean-view restaurant The Surfing Fox, dog-friendly accommodations, special offers, and access to nearby beaches, parks, shopping, dining, and attractions.

Mission Brand's website · 2026-11-08

To inspire an easy come, easy go getaway where guests can travel from bed to beach in a heartbeat and experience Santa Monica’s views, culture, and coastal lifestyle.

Website Brand's website · 2026-11-08

https://thepiersidehotel.com

Voice & tone Brand's website · 2026-11-08

Relaxed, playful, welcoming, coastal, and informal, with an emphasis on easygoing Santa Monica experiences.

Headquarters Brand's website · 2026-11-08

120 Colorado Avenue, Santa Monica, California 90401, United States

Problem solved Brand's website · 2026-11-08

Provides a convenient, beach-oriented base for exploring Santa Monica, with accommodations, dining, recreation rentals, wellness amenities, pet-friendly options, and nearby transportation and attractions in one location.

Core capabilities Brand's website · 2026-11-08

• Hotel accommodations including king rooms, double queen rooms, and suites
• Outdoor heated saltwater pool
• 24-hour fitness center
• Beach, surf, skateboard, bicycle, board game, picnic, and GoPro rentals through The Board Shop
• On-site coastal California dining and bar service at The Surfing Fox
• Dog-friendly stays and pet-focused amenities
• Private gatherings and events through The Surfing Fox
• Vacation itineraries and local Santa Monica recommendations

Products / SKUs Brand's website · 2026-11-08

• Guest rooms and suites
• The Board Shop
• The Surfing Fox restaurant
• Hotel offers and packages
• Dog-friendly accommodations
• Private events and room blocks

Pricing Brand's website · 2026-11-08

Room pricing is not stated. The Destination Amenity Fee is $45 plus tax. Valet parking is listed at $65 plus tax per night on the Downtown Santa Monica page and $68 plus tax per night in the FAQ. The pet fee is a one-time, non-refundable $125 fee. Special offers include discounts of up to 15% or 20% on select stays.

Target industry Brand's website · 2026-11-08

Hospitality and travel

Customer base Brand's website · 2026-11-08

Leisure travelers, families, couples, groups, pet owners, beach and surf enthusiasts, and guests attending events in Santa Monica.

Ideal customer profile Brand's website · 2026-11-08

Travelers seeking a relaxed, walkable Santa Monica hotel near the beach and pier, with coastal dining, recreation rentals, wellness amenities, pet-friendly accommodations, and convenient access to local attractions.

Use cases Brand's website · 2026-11-08

• Beach and Santa Monica leisure getaways
• Family vacations
• Couples’ seaside stays
• Pet-friendly vacations
• Surfing, skating, cycling, and beach recreation
• Dining and sunset happy hour
• Wellness and fitness stays
• Exploring Santa Monica without a car

Customer outcomes Brand's website · 2026-11-08

• Stay steps from Santa Monica Pier and beach attractions
• Access nearby shopping, dining, parks, and public transportation by foot
• Enjoy coastal California dining and ocean views
• Borrow or rent beach and recreation equipment
• Maintain fitness and wellness routines while traveling
• Travel with dogs under 50 pounds
• Plan gatherings and special occasions through the on-site restaurant
• Receive package benefits such as dining credits, valet parking, rentals, or late checkout when applicable