Vineyard
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Overview
Tagline Brand's website · 2026-11-08
A contemporary luxury hotel and retreat in the Berkshire countryside near Newbury, offering accommodation, dining, wine, spa, events and celebrations.
Description Brand's website · 2026-11-08
The Vineyard is a reimagined luxury retreat reopening on 1 February 2027. It will offer refurbished bedrooms and suites, a gastronomic restaurant, brasserie, bar, wine shop, chocolate kitchen, event spaces and, later in 2027, a new spa and additional bedrooms.
Identity
Mission Brand's website · 2026-11-08
To create memorable experiences where guests can gather, dine, unwind and stay well, with exceptional hospitality and experiences designed to be savoured.
Founders & leadership Brand's website · 2026-11-08
Executive Head Chef Tom Scade and Director of Wine & Beverage Romain Bourger.
Website Brand's website · 2026-11-08
https://the-vineyard.co.uk
Voice & tone Brand's website · 2026-11-08
Contemporary, luxurious, warm, polished and experience-led.
Headquarters Brand's website · 2026-11-08
Berkshire countryside near Newbury, England.
Parent ownership Brand's website · 2026-11-08
Part of Apex Hotels Ltd.
Offerings
Problem solved Brand's website · 2026-11-08
Provides a destination for restful stays, exceptional food and wine, wellness, gatherings, events and celebrations in a refined countryside setting.
Core capabilities Brand's website · 2026-11-08
- Luxury hotel accommodation
- Gastronomic and brasserie dining
- Wine collection and wine tastings
- Afternoon tea
- Chocolate-making masterclasses
- Private dining
- Events and celebrations
- Spa and wellness facilities
Products / SKUs Brand's website · 2026-11-08
- Classic Rooms
- Manor Rooms
- Suites
- The Grand Suite
- The Brasserie
- Seyval Restaurant
- Afternoon Tea
- The Wine Shop & Cellar
Audience
Target industry Brand's website · 2026-11-08
Hospitality, hotels, food and beverage, wellness, and events.
Customer base Brand's website · 2026-11-08
Hotel guests, diners, wine enthusiasts, spa guests, and groups or individuals booking events and celebrations.
Ideal customer profile Brand's website · 2026-11-08
People seeking a contemporary luxury countryside retreat near Newbury, including leisure travelers, food and wine visitors, and customers planning events or celebrations.
Use cases Brand's website · 2026-11-08
- Overnight stays and short breaks
- Relaxing and unwinding in a countryside retreat
- Brasserie and gastronomic dining
- Afternoon tea
- Wine shopping and sommelier-led tastings
- Chocolate-making masterclasses
- Private dining
- Events and celebrations
Customer outcomes Brand's website · 2026-11-08
- A refined retreat from everyday life
- Effortless relaxation and restorative stays
- Wake refreshed after a comfortable stay
- Access to exceptional food and wine
- Memorable dining, tasting and masterclass experiences
- A venue for gatherings, events and celebrations
- Convenient hotel services including complimentary parking and Wi-Fi
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Claim Vineyard — free →Page last updated 2026-11-08.