walmart-connect-api
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Overview
Tagline Brand's website · 2026-10-04
Direct and programmatic access to Walmart's vast customer base and proprietary retail data, enabling highly targeted and automated advertising campaigns leveraging the scale of the second-largest retailer globally.
Description Brand's website · 2026-10-04
The Walmart Connect API provides developers programmatic access to Walmart's retail media platform, enabling integration of advertising capabilities like campaign management, reporting, and audience targeting for brands and sellers on Walmart's properties.
Offerings
Core capabilities Brand's website · 2026-10-04
- API for managing ad campaigns
- accessing performance reporting
- and potentially integrating audience segmentation on Walmart's retail media platform.
Pricing Brand's website · 2026-10-04
The API itself is likely a utility provided as part of the Walmart Connect advertising service, with pricing tied to ad spend (e.g., CPC, CPM, cost-per-impression) on the platform, rather than a separate API usage fee.
Audience
Target industry Brand's website · 2026-10-04
Brands, advertisers, marketing agencies, e-commerce sellers, and ad technology platforms seeking to automate and scale their advertising efforts within the Walmart ecosystem.
Landscape
Competitors Brand's website · 2026-10-04
- Amazon Ads API
- Target Roundel API
- Criteo API
- Instacart Ads API
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Claim walmart-connect-api — free →Page last updated 2026-10-04.