Walmart Luminateconnect
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Overview
Tagline Brand's website · 2026-10-04
Direct and exclusive access to Walmart's vast first-party sales, customer, and operational data, providing unparalleled insights into the Walmart ecosystem that third-party data providers cannot replicate.
Description Brand's website · 2026-10-04
Walmart Luminateconnect is a data platform offered by Walmart that provides suppliers and partners with access to valuable insights derived from Walmart's extensive sales and customer data. It aims to help businesses understand shopper behavior, optimize product assortment, improve supply chain efficiency, and measure campaign effectiveness within the Walmart ecosystem.
Offerings
Core capabilities Brand's website · 2026-10-04
- Data insights
- dashboards
- reporting tools
- prescriptive analytics
- shopper behavior analysis
- supply chain optimization tools
- category management support.
Pricing Brand's website · 2026-10-04
Subscription-based, typically tiered based on access levels, data scope, and features, with custom pricing for larger enterprises.
Audience
Target industry Brand's website · 2026-10-04
Walmart suppliers (CPG, general merchandise, etc.), retail partners, marketing agencies serving Walmart vendors.
Landscape
Competitors Brand's website · 2026-10-04
- NielsenIQ
- Circana (formerly IRI and NPD)
- 84.51° (Kroger's data science arm)
- Amazon Ads (Data & Analytics)
- Target's Roundel (Data & Insights)
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Claim Walmart Luminateconnect — free →Page last updated 2026-10-04.