WIP.co
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Overview
Tagline Brand's website · 2026-10-04
Authentic workwear heritage from Carhartt combined with a modern, urban aesthetic and a strong commitment to quality and durability, appealing to subcultures and contemporary fashion.
Description Brand's website · 2026-10-04
Carhartt WIP (Work In Progress) is the European licensee of the American workwear brand Carhartt, adapting its authentic workwear aesthetic for a contemporary urban audience with a focus on quality, durability, and modern design.
Offerings
Core capabilities Brand's website · 2026-10-04
- Workwear-inspired jackets (e.g.
- OG Detroit Jacket
- OG Arcan Jacket)
- shorts (e.g.
- OG Double Knee Short)
- pants (e.g.
- OG Double Knee Pant)
- and t-shirts.
Pricing Brand's website · 2026-10-04
Direct-to-consumer e-commerce and retail, with fixed prices per product item.
Audience
Target industry Brand's website · 2026-10-04
Men's fashion, streetwear enthusiasts, urban youth, and individuals seeking durable, high-quality casual and workwear-inspired apparel in Europe and globally.
Landscape
Competitors Brand's website · 2026-10-04
- Dickies
- Levi's
- Stüssy
- Patagonia
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Claim WIP.co — free →Page last updated 2026-10-04.