Wisecode

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Overview

Tagline Brand's website · 2026-10-04

Provides transparent and unbiased 'FoodTruth™' by directly identifying ultra-processed foods (UPF) and offering personalized alerts and ingredient breakdowns, ensuring brands cannot pay for better scores.

Description Brand's website · 2026-10-04

WISEcode provides consumers with the truth about their food, enabling them to make informed choices through its FoodTruth™ platform. It offers a free mobile app for detecting ultra-processed foods (UPF), personalized allergen and ingredient alerts, pantry management, and detailed food ingredient breakdowns. WISEcode also offers non-UPF verification for enterprise and supports policy initiatives related to food transparency.

Offerings

Core capabilities Brand's website · 2026-10-04

  • WISEcode UPF Detector App (for consumers)
  • Non-UPF Verification (for enterprise)
  • FoodTruth™ data and insights (for policy makers).

Pricing Brand's website · 2026-10-04

Free for consumers (app is free, no ads, no paid scores); undisclosed for enterprise and policy services.

Audience

Target industry Brand's website · 2026-10-04

Consumers (shoppers), Food & Beverage Manufacturers/Brands (enterprise), Policy Makers.

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Page last updated 2026-10-04.