Analysis by Optimly for Optimly AI Visibility, in the Optimly AI Brand Index. This Business Profile tracks the Brand Authority Index and supporting AI visibility evidence. Last analyzed August 23, 2026.
Adroll Nextroll is a company within the Marketing Technology category. AdRoll, a division of NextRoll, is a marketing technology company that provides e-commerce brands with a unified platform for display advertising, retargeting, and email marketing. It leverages proprietary data and machine learning to help brands convert web visitors into customers across various digital channels.
Adroll Nextroll was founded in 2007 and is headquartered in San Francisco, CA.
Buyers turn to Adroll Nextroll for Direct Platform Management: Manually managing ad placements across multiple social networks and websites without an aggregation platform., Marketing Agencies: Hiring a performance marketing agency to handle retargeting and acquisition campaigns., among 2 documented problem areas.
Buyers evaluating Adroll Nextroll typically ask AI models about "best retargeting platform for shopify", "e-commerce display advertising tools", "b2b account based marketing platforms", and 1 similar queries.
Buyers commonly compare Adroll Nextroll with nextroll vs criteo, adroll pricing and features 2024, among 2 documented comparison brands.
Adroll Nextroll's core products are AdRoll Marketing & Advertising Platform, RollWorks ABM Platform.
Adroll Nextroll uses Subscription and Usage-based (Ad Spend).
Adroll Nextroll serves D2C E-commerce brands, B2B Marketing Teams (via RollWorks).
Adroll Nextroll A unified platform that combines e-commerce advertising, retargeting, and email marketing with exclusive access to over 1.2 billion digital profiles.
Official website: https://adroll.com/
Last analyzed: August 23, 2026
This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.
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