Catch+Release

What is Catch+Release?

Catch+Release is a company within the Media & Technology category. Catch+Release is a technology platform that enables brands and agencies to discover, curate, and license 'found' content from across the internet. It provides a specialized licensing marketplace and a 'Clearance Engine' to secure rights for social media content, viral videos, and photography for professional advertising campaigns.

What problems does Catch+Release solve for buyers?

Buyers turn to Catch+Release for Manual DM Outreach: Brand managers and creative teams manually searching Instagram, TikTok, and YouTube for creators and sending DMs to request usage rights., Production Agencies / Legal Clearance Firms: Hiring traditional clearing houses or production companies to handle "street casting" and third-party rights clearances., Unlicensed Usage: Relying on "fair use" assumptions or ignoring licensing entirely, risking legal action and copyright takedowns., among 3 documented problem areas.

What questions do buyers ask AI about Catch+Release?

Buyers evaluating Catch+Release typically ask AI models about "how to license social media content for ads", "clearance engine for advertising", "stock video alternatives for commercials", and 3 similar queries.

What does Catch+Release offer?

Catch+Release's core products are Clearance Engine, Licensing Marketplace, Discovery Tool.

How is Catch+Release priced?

Catch+Release uses Enterprise/Custom (Project-based or Subscription).

Who does Catch+Release target?

Catch+Release serves Advertising Agencies, Brand Marketing Teams, Film/TV Production Houses.

What differentiates Catch+Release from competitors?

Catch+Release The only platform that combines internet-wide content discovery with a streamlined, legal clearance workflow for professional production.

Problems this brand solves

• Manual DM Outreach: Brand managers and creative teams manually searching Instagram, TikTok, and YouTube for creators and sending DMs to request usage rights.
• Production Agencies / Legal Clearance Firms: Hiring traditional clearing houses or production companies to handle "street casting" and third-party rights clearances.
• Unlicensed Usage: Relying on "fair use" assumptions or ignoring licensing entirely, risking legal action and copyright takedowns.

Buyers search for

• how to license social media content for ads
• clearance engine for advertising
• stock video alternatives for commercials
• licensing user generated content for brands
• how to buy rights to a viral video
• Traditional Stock Photo Libraries: Using Getty Images or Shutterstock, which primarily host pre-licensed "stock" content rather than real-world social media content.

About this profile

This Business Profile is published by Optimly in the Optimly AI Brand Index, a public research dataset showing how AI systems describe brands, categories, and competitors. Optimly AI Visibility analyzes sampled buyer-intent responses, cited sources, and public brand information. The Brand Authority Index summarizes answer presence, narrative accuracy, and owned citations where sufficient evidence is available.

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